"I know I need to invest in content marketing & SEO… but I have no idea where to start!"
... I hear this all the time from start-ups. They know their product inside out, but when it comes to turning that expertise into content that actually drives engagement and growth—they get stuck. That’s where I step in. 🚀
Recently, I worked with a B2B start-up selling Project Management software to SMEs. They wanted to:
✅ Boost organic traffic
✅ Strengthen their employer brand
✅ Create a content strategy that wouldn’t overwhelm their team
Here’s how we did it:
🔹 Strategy First: In two weeks, we built a content plan aligned with their goals & resources.
🔹 SEO & Optimisation: Website audit, keyword-driven landing pages, and social media enhancements.
🔹 Content Execution: A batch of high-impact blog content to fuel engagement and drive traffic.
The results? 📈
📊 36% increase in organic web traffic in just 3 months
📊 LinkedIn engagement up to 5-6% month over month
Now, they’ve taken the reins, but we still collaborate on an ad-hoc basis when they need expert content support.
If you’re a growing start-up wondering, "How do I make content marketing work for me?"—let’s chat. I’d love to help you get unstuck.
View my template for building a Content Strategy for your small business.
Commentaires